Clarity over complexity
We compress signal, not noise. One glance should tell you what matters and what to do next.
xVal builds tools that help teams and investors see performance, value, and potential with greater clarity and objectivity. Football first, expanding across sports.
Data should enhance decisions, not replace judgement. xVal sits at the intersection of sport, analytics, and economics—combining modern AI with how teams actually work on the ground.
We build systems that connect actions to value, make trade‑offs explicit, and help decision‑makers move faster with confidence—across football first, and increasingly across other sports.
We compress signal, not noise. One glance should tell you what matters and what to do next.
Data frames the decision; practitioners ground it. Born in football, built for sport.
Workflows first—recruitment, scouting, investment. Fewer slides, tighter cycles, measurable outcomes.
Transparent features, versioned models, clear ownership. People stay in control; tools do the lifting.
Moneyball for modern sport—with commercial outcomes. We turn actions into value, surface edges in the market, and explain the “why” so you can buy, sell, and allocate capital with discipline.
Links performance to market value using Bayesian price curves and league/age adjustments. Produces fair‑value ranges, mispricing flags, and deal comps for price discipline.
Expected contribution per action (pass, carry, shot) to chance creation and goals—tied to value lift and usage‑based economics.
Embeddings and clustering map players to role archetypes. Role‑fit scores to your tactical profile to raise hit‑rate and reduce churn.
Age curves and availability risk to project peak and downside. Confidence bands and scenario analysis for downside protection.
Undervalued targets by role, league, and budget. Pipeline with fee/wage/ROI scenarios and expected value under different usage.
Each metric ships with a model card—inputs, assumptions, limitations, example reads—for governance and accountable sign‑off.
Co‑founder & CTO (Product and Technology)
Liviu leads xVal’s product and technical direction. He designs the systems behind its valuation and performance models, builds the company’s digital and data infrastructure, and oversees integrations with partners. With a background in AI, machine learning, and the natural sciences, he ensures xVal’s tools stay rigorous, interpretable, and ready for real‑world use.
Co‑founder & CEO
Ibrahim leads xVal’s overall strategy, partnerships, and commercial execution. He defines the company’s vision and positioning, aligning product development with market needs and long‑term growth. With a background in economics and digital strategy, he connects analytics and business to ensure that xVal’s models translate into measurable financial and sporting impact. Ibrahim also oversees investor relations, business operations, and external collaborations.
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